Why the Hottest Fractional CMO or COO Hire in 2026 Is Probably the Wrong One for Your Business

The hottest fractional CMO or COO hire in 2026 is a 28-year-old with an AI stack who can do the work of five people. Companies think they are getting strategic thinking at a junior price point. They are not. Here is the critical difference between AI-powered strategy and AI-powered execution — and why hiring the wrong fractional executive could be the most expensive mistake your business makes this year.